About Us

The South Beach brand launched for the SS13 season and has quickly become renowned for their trend-led designs, distinctive prints and vibrant personality.

We offer the quality and fit of an established swimwear brand and the affordability of the high-street, with designs sold mainly as sets but some as mix and match separates - to allow you to get a unique look. The company behind South Beach has over 60 years of experience in the textiles industry and with a great deal of expertise held in swimwear - so expect high quality and great value across the board.

The South Beach girl is fun-loving, vibrant and free-spirited, and never far from the water. She loves to try out new things and isn't afraid to make a statement with her swimwear.

With a growing collection of beachwear and expansion into loungewear, nightwear and fitness, South Beach is fast becoming the go-to lifestyle brand for every sassy sun-seeker.