In our last post, we introduced you to all things South Beach and gave you a little insight into our ranges and the trends we’re backing for Spring/Summer 2013. Throughout our launch, we’ve been super busy and feel like we should share our journey and the fun things we’ve been up to.

A little while back, we had a two-day photoshoot which was shot on location in Manchester. Day one took place in Spinningfields with our friends at The Yacht Club - an incredible Riviera-style bar complete with sun loungers and parasols. FYI, this amazing bar has closed for summer but is soon to be reincarnated as a fab après-ski concept!

Though our shoot was scheduled for July, the British skies failed to deliver the glorious sunshine we asked for and day one was a little damper than we’d have liked. Fortunately, the weather faired up as the day went on and we got some great shots.

Here’s a look behind the scenes:

Rain, rain go away...

Rain, rain go away...

Model Sophie in the makeup chair

Model Sophie in the makeup chair.

The sun shining finally.

The sun shining finally.

For day two of the shoot, we took advantage of the amazing man-made beach in the Castlefield area of the city. Complete with real sand and painted picnic benches, it was a really fun location to shoot at. The sun even made a rare appearance to brighten up our beach!

We’d like to say a big thank you to our photographer Paula, MUA Michelle, model Sophie and organisers at Castlefield Beach and The Yacht Club.

We'll leave you with some of our favourite images from both days of the shoot:

Lucy Multi Jewel Detail Bandeau Bikini

Lucy Multi Jewel Detail Bandeau Bikini

  Ellie Crochet Beach Tunic Bryony White Crochet Swimsuit


Left: Ellie Cotton Crochet Beach Tunic; Right: Bryony Lace Bandeau Swimsuit

 Olivia Bikini

Olivia Abstract Print Bikini



South Beach Swim

Facebook | Twitter | Pinterest



+Katie Fox